Overview
Media Solutions
Insights
Platform
Landing Experience
In-feed
Brand Collections
Magazines
Landing Experiences
Use Brand Stories as destination page or content hub as part of a wider campaign.
Overview
Why in-feed?
What can I create?
Reporting
Brand Study
Benchmarks
Render modes
Case Studies
JUMP TO
UP TO:
20x
higher content engagement
When compared to traditional text-based landing experiences.
UP TO:
1.4m
engaged time on SESSION
Consumers engaging with Brand Stories spend up to 1.4 seconds with the experience.
UP TO:
86%
average depth
On average, users go 86% through the scenes of Brand Stories, watching, reading, listening or engaging with interactive content.
CLICK
yahoo.com
14 minutes ago
Addison Rae’s Pulsing Pop Debut, and 10 More New Songs
We're celebrating the launch of Simone Rocha x H&M collection.
H&M Stories
Are your houseplants environmentally friendly?
Yahoo! News
Government confirms France may go on 'red list' for border controls
The Guardian
Better Call an Ambulance: Bob Odenkirk Is Out for Revenge in ‘Nobody’
Yahoo Style
A simpleSours That Walk the Line: spirit-citrus-sweetener formula
Evening Standard
Ex-Johnson aide running campaign against Sadiq Khan, says Labour
Yahoo! News
A Stew That Captures the Essence of the Sea
People
Welcome to Paradise. You May Want to Catch the Next Flight Home.
Yahoo! News
Can You Autograph a Playbill Through Your Screen?
Yahoo! News
Basquiat Brings $41.9 Million, Even Amid Digital Gold Rush
Yahoo! News
Sponsored Content
House Hunting in Thailand: An Indoor-Outdoor Sanctuary for $1.6 Million
Yahoo! News
SPONSORED
Sponsored Content
We're celebrating the launch of Simone Rocha x H&M collection.
H&M Stories
hmstories.com
EXPERIENCE
A radical new content experience
Re-imagine your post-click experience with a format that purposely designed for the mobile users.
INTRODUCTION
What can I create?
Create meaningful brand content scenes using videos, images or text or engage users with our interactive and shoppable scene components.
CONTENT
State of the art reporting
Understand every story interaction with our built-in story analytics data, that complements your ad-server or DSP analytics.
Validated by
Story Impressions
31,594,147
Scenes:
54,812,510
Actions
115,267
Interactions
2,698,157
interaction rate
8.54%
Averge Depth:
64.84%
Spent:
$61,238
Leads:
3,136
THE RESULTS
Understand brand impact
Automatically deploy brand lift studies with every campaign to quantify the real impact of your content.
BRAND STUDY
Benchmarks
Brand Stories outperform all major display, video or social ad formats.
Industry
Interaction Rate
Action Rate
Average Depth
Time on story:
Entertainment
9.48%
0.62%
86.32%
106s
Telecom
8.54%
0.96%
71.56%
86s
CPG
7.84%
0.98%
64.28%
92s
Auto
11.14%
1.26%
85.14%
101s
Finance
8.24%
0.84%
72.46%
72s
Retail
8.49%
0.92%
82.61%
91s
WHAT TO EXPECT
Pixel perfect mobile content:
Build with confidence with a mobile authoring platform used by global newsrooms such as The Guardian, Forbes or USA Today.
Discover the authoring platform
Search for a font:
ADD NEW FONT
Playfair Display
SHOW ALL
Font Size:
2.25em
Line Height:
2.25em
Letter Spacing:
2.25em
x position:
49
y position:
560
x position:
49
rotation:
21
Layer Position
PLATFORM
Case Studies:
BMW Plug-in Hybrid
BMW
Land Rover Defender
Land Rover
Hendricks Holiday Season
Hendricks
Glenmorangie Pineapple Cake
Glenmorangie
Heineken Birra Morreti L'Autentica
Heineken
H&M 100% Recycled
H&M
